Shaping motion into emotion
Editor Edward Khoma explains how movement plays a central role in how he edits – not only visually, but emotionally, as he seeks to find the right rhythm in the cut in his essay for Shots’ Insight series.
Abandon Editorial Signs With Michaël Dimitri for West Coast Representation
“Michaël approaches representation as a true partnership, focused on building meaningful relationships and growth rather than quick connections. His holistic approach to new business and deep understanding of talent make him a natural fit for Abandon, both creatively and culturally. We are incredibly excited to have him representing us on the West Coast,” shares Abandon Editorial Managing Partner, Jonny Mass.
Behind the Title: Producer Marcee Sanchez
Marcee's collaborative, people-first approach is shaped by her creative roots in fashion and architectural design. With experience producing work for Expedia, Hilton, Apple and Montefiore, she blends curiosity, kindness and a strong instinct for craft. She spoke with postPerspective about her work as a post producer here at Abandon Editorial.
Scott Butzer on Editing’s Expanding Opportunities
The Abandon Editorial editor on the inherent rhythm of storytelling as well as the expanding styles and opportunities of commercial editing as part of LBB’s Finely Sliced series.
Bringing Sleek Precision to Audi’s Latest Campaign
Edward Khoma collaborated with Oglivy for Audi’s “Always On Business Driving” campaign.
Capturing the Joy of Collecting With Topps & Fanatics
The spot brings to life the magic of Topps and the chase, imagination, and joy at the heart of collecting.
Val Thrasher Cuts Official Album Trailer for Cardi B’s “AM I THE DRAMA?”
Abandon Editorial’s Val Thrasher brought her editing flair to Cardi B’s latest visual project, the suspense-filled official trailer for her highly anticipated album “AM I THE DRAMA?”
Timing, Collaboration and the Art of Crafting a Story with Joaquin Machado
Joaquin reflects on his work with BMW, his background in music, and his selection of editing heroes, as part of LBB’s Finely Sliced series.
Nestle Toll House x Peyton Manning
The spot features football legend Peyton Manning in a friendly kitchen showdown with a young player.
The Invaluable Resources on Joanna Hall’s Leadership Journey
Executive Producer Joanna Hall talks to LBB about growing up as "the young one", her mentors, and why leadership is never black and white, as part of the 'Bossing It' series.